Over 50 members and guests attended our breakfast seminar on November 18^th at the Old Powerhouse. The event was sponsored by McHugh Mowat Whitmore Ionico MacPherson LLP and Neographics. The event featured George Torok, keynote speaker, author and radio show host. (www.Torok.com)

 George took the audience through many of the strategies outlined in his book, “Secrets of Power Marketing”. One concept that resonated with me was his ‘criteria for marketing’.

§  Grab attention

§  Demonstrate value

§  Build relationships

George challenged us by asking, “Which of the three do you do better than your competitors?”

As a Chamber we strive to do all three.

§  The fire in the kitchen that morning certainly “grabbed attention’!

§  We added value by subsidizing your book purchase.

§  We will continue to build relationships with our members through events such as this in the future.

Thank you for your support. See you at the next event!

Audie McCarthy,

2^nd VP – Stoney Creek Chamber of Commerce